Opened in 2010, South Miami-Dade Cultural Arts Center (SMDCAC) is a cultural entertainment venue in Cutler Bay, Miami-Dade County. In addition to providing a diverse range of quality entertainment to people from all backgrounds and ages, SMDCAC’s mission includes an emphasis on educational outreach and activities for the surrounding community.
A performing arts season at South Miami-Dade Cultural Arts Center spans seven months and includes more than 50 events and performances. The marketing program for each performance is determined based on the niche audiences per show and through a 360-degree media mix of strategic placement in print, television, radio, out-of-home and digital and social media advertising and re-targeting, as well as through community and/or educational outreach.
Year after year, we have consistently increased new user awareness and general website traffic in a very competitive market through strategic digital and social media presence.